In the new GUCCI 25H campaign, Idris Elba, renowned British actor, producer and musician, reflects on his relationship with time in a candid monologue and concludes that it's "Gucci time".
Combining classics with modern innovation, the collection marks a milestone in Gucci's half-century history of watchmaking, the company says: “Inspired by the elegant forms of modern architecture, the GUCCI 25H has a layered silhouette and an ultra-thin profile that features a clean design, contrasting finishes and an integrated bracelet. The collection features several automatic models with the Maison's first caliber GG727.25.
Along with the 40mm steel model Elba demonstrates in the video, blue aluminum and diamond-studded steel versions are available. Two variations, equipped with the Gucci flying tourbillon caliber, can also be seen in the video, as well as a quartz watch in several sizes and designs, equipped with an ultra-thin 4 mm case.
